Public Relations

PUBLIC RELATIONS

Preparing a communication strategy for raising the profile and media presence of Clients. planning and organising press conferences for regional, national & international media. Preparing and disseminating press releases/ briefs on major initiatives/ achievements/ programmes/ events as per requirement. Media management of various seminars, exhibitions, press conferences and events organised by the Clients. To create plan and design strategies and programmes to improve the corporate image.Preparation of print and electronic material in the form of kits to the media as required.Organizing interviews of higher officials with top newspapers / magazines /TV channels. Crisis communication - It is expected that the PR agency shall be vigilant on all the news published in media on Clients and will help to counter any adverse publicity related to the clients. Media tracking – tracking of online, print and electronic coverage. Submission of compiled reports every month with cost analysis.

To render, advice and implement all programmes connected with publicity and public relations activities of SB. To establish and maintain positive impact among the stakeholders in general and local public in particular. To arrange media events, arrange printing of special articles, regular press releases through international media, national media, regional media, magazines and online portals to ensure that a positive opinion/image of our company is created among the targeted audiences. To prepare speeches of the top management for special events. To translate English to any other Indian language and vice-versa to English of any news, articles, press releases, speeches to suit the appropriate media.